The collection combines bold proportions with cutting-edge materials that utilise waste to create beautiful fashion statements. Several of these materials are firsts for H&M, including MIRUM®, recycled silk and AirCarbon™. Headline pieces are dresses, from the bubble gum-pink heart-shaped evening dress to the pale blue puff-ball mini and the pink knitted spike dress, all made from recycled polyester. Recycled silk made from waste silk is used on a frill-trimmed pink shirt, while a pair of court shoes and a studded bracelet make use of MIRUM®, a plant-based leather free of plastic and made from plant fibres, vegetable oil and minerals. A convertible chain necklace and rhinestone earrings feature black hearts made from AirCarbon™, a biomaterial made by natural microorganisms that use air and carbon from greenhouse gases that would otherwise go into the atmosphere.
Originally published by H&M on 4/5/2022